For coaches and training providers

Virtual Assistants for Coaches Who'd Rather Be Coaching

Rescheduling sessions, chasing intake forms and formatting workbooks can easily take more time than the coaching itself. A GetFriday assistant takes on the logistics. AI helps draft your newsletters, session summaries and course materials, and your assistant edits everything so it still sounds like you.

Session scheduling handled
Course and workbook prep
AI-drafted emails and content
The problem

The logistics shouldn't outweigh the coaching

Every hour spent moving a session or formatting a workbook is an hour you're not with a client. For most coaches, that trade happens far more often than it should, a few minutes at a time.

  • Booking and rebooking sessions eats into time you'd rather spend coaching.
  • Course materials take longer to prepare than to deliver.
  • Marketing and outreach get dropped between sessions.
  • Payments, intake forms and client records turn into a part-time job.
Coach working with a virtual assistant on scheduling and content prep
How it works

How an assistant fits around your coaching

Your assistant runs the admin around each client and programme. AI speeds up the writing, and your assistant makes sure everything sounds like you before it goes out.

Clients and scheduling

Bookings, reminders, intake forms and client records managed in your scheduling tool and CRM.

Courses and materials

Workbooks, slides and session resources prepared and uploaded before each cohort starts.

AI-assisted marketing

AI drafts newsletters, launch emails and social posts from your notes. Your assistant edits them into your voice and schedules them.

Getting started

Up and running within a week

Most clients are handing over real work within the first few days. This is how it usually goes.

1

Tell us about your practice

How you work, which tools you use, and the first jobs you'd like to hand over.

2

Meet your assistant

We match you with an assistant who has worked with coaches and training providers before, usually within one business day.

3

Start small

Your assistant shadows a few tasks first, learns how you like things done, then takes them over.

4

Change your hours when you need to

Add hours in busy months and drop back when things quieten down. No rehiring, no retraining.

What we handle for coaches

Session scheduling

Booking, rescheduling and reminders for one-to-one and group sessions.

Client onboarding

Intake forms, welcome emails and new-client paperwork.

Course materials

Workbooks, slides and programme materials formatted before each cohort.

Email and marketing

Newsletters, promotions and launch emails drafted and scheduled.

Payments and invoicing

Payments tracked, invoices sent and late payers followed up.

Community

Group chats, forums and member communities looked after between sessions.

Your tools

We work in the tools you already use

Your assistant works in the scheduling and course platforms you already use.

Scheduling

Calendly, Acuity or your booking platform.

Courses

Kajabi, Teachable or your existing LMS.

Payments

Stripe, PayPal or your platform's own billing.

Community

Circle, Discord or wherever your clients meet.

Who it's for

Support that fits how you coach

A solo coach and a corporate training business need different things. This is how we usually help each.

Solo coaches

You're the coach, the scheduler and the content creator, and something always gets squeezed.

Your assistant takes on scheduling and intake, so your prep time goes into the session.

Group programme coaches

Running a cohort means onboarding, content and community management all at once.

Your assistant runs the cohort logistics, so you can focus on delivering the programme.

Corporate training providers

Sessions, materials and invoicing for several corporate clients add real overhead.

A shared assistant keeps scheduling and materials consistent across every client.

What changes

What's different once you've handed it over

The list of tasks matters less than what stops landing on your desk.

Week one

Bookings and reminders happen without you opening your calendar. Intake forms are processed before the first session.

First month

Course materials are ready before each cohort, not finished the night before. Payments are tracked without you checking.

After that

You can take on more clients without losing prep time. Coaching is what you spend your energy on, not something you fit in around admin.

What coaches tell us

Roman Y
Roman Y

“I've been working with GetFriday for a couple months. I'm running a coaching business and needed help with some lead generation on LinkedIn. It's not a trivial job and it took a bit of time to ramp up my VA. But, I was pleasantly surprised that when performing the work for me, there were able to catch some errors that even I missed. They were able to give suggestion on how I could improve my LinkedIn searches and were really invested in the process. It's helpful to continue working with the same VA over the long term to be able to leverage the experience we built up together”

Zero

Typical turnaround on client requests

2005

The year GetFriday started

80+

Countries our clients work from

24/7

Team cover, even when your assistant is off

Questions coaches ask before starting

What coaches and training providers usually want to know first.

Client working with a GetFriday virtual assistant

Running a coaching or training business comes with a lot of admin, and we handle it: client information, session scheduling, follow-ups, keeping records in order. You get more time for running sessions, building programs and looking after your clients.

Appointment scheduling, email management, client database updates, research, document prep, session reminders, course admin. Tell us what you need, and we’ll confirm which of those we can support based on our services and the scope we agree on.

Yes. For online coaches and training businesses, we can handle calendars, client records, coordinating online sessions, email admin and scheduling follow-ups. The day-to-day keeps running while you focus on your clients and programs.

Yes. We can organize learning materials, keep enrolment records, schedule sessions, send approved reminders, and update course information. We'll confirm we can work with your learning management system or course platform before onboarding.

Yes, for both prospective and existing clients. We can organize enquiries, keep lead records, schedule consultations and send follow-up emails based on your instructions. Set clear communication guidelines and escalation steps, so enquiries get handled consistently and important requests reach the right person.

Yes. We can manage your calendar, coordinate session bookings, send reminders, update appointment details and handle rescheduling. Share your scheduling preferences, time zone settings and cancellation policy, and you’ll get fewer clashes and a tidier calendar.

Yes. We can update client profiles, record interactions, organize leads, maintain contact lists and track follow-ups. What we can do depends on your CRM platform and the scope we agree on. Set up the right access permissions and data-handling procedures, so client information stays protected.

Get back to coaching

Tell us about your practice and we'll match you with an AI-enabled assistant, usually within one business day.

Get started